AI Creator Curation #1
Turn free YouTube videos into personal consultants, use real data to decode platform algorithms, and write with rhetorical patterns that make every sentence hit harder.
Howdy, Wealth Gang🤠
While most people are using AI like a fancy autocomplete, there’s a handful of writers quietly building systems that actually leverage this stuff, like turning free YouTube videos into personal consultants, using real data to decode platform algorithms, and writing with rhetorical patterns that make every sentence hit harder.
– Spoiler: You will learn about all these methods just mentioned today ;) —
All the info you need to blow up your personal brand is out there for free, you never have to drop $2,000 on any course. The issue is the info is scattered across 33 Substacks, buried in comment threads, hidden in niche newsletters you’ve never heard of. I put my ass to work the last weeks and pulled together the exact resources that’ll take your personal brand to the next level.
Let me present to you AI Creator Curation #1.
Jose Antonio Morales – Get your free Pocket Guru
Jose figured out how to turn free YouTube content into a trained AI advisor that answers questions like an expert in your niche.
He built one using 50+ Alan Watts recordings and another one using Seth Godin interviews. Both became his personal strategy consultants for free.
How you can use this:
You’re already watching Nicolas Cole explain hooks or Chris Orzechowski break down email psychology. But you watch it once, maybe take notes, and move on.
Instead, you could be asking your Nicolas Cole AI: “How would you write a hook for my productized service?” or asking your Chris Orzechowski AI: “What’s wrong with this welcome sequence?”
You’re not just learning from your idols, you’re making them work for you every time you sit down to write.
✓ Takeaway:
Pick your favorite personal brand or copywriting creator, grab 10–20 of their best YouTube videos, drop them into NotebookLM, and turn them into your 24/7 writing coach.
Wes Pearce – I Just Learned How Substack’s Notes Algorithm Really Works (And Now Everything Makes Sense)
Wes Pearce spent a year wondering why Substack Notes felt different from every other platform and last month, Substack’s head of machine learning finally explained it.
Notes arent designed to keep you scrolling. They are designed to help you get subscribers.
Mike Cohen (the guy who literally built the algorithm) said it straight: “Most platforms optimize for time spent. You scroll, you see ads. We optimize for subscriptions and paid conversions.”
How you can use this:
Stop trying to game engagement. Start writing Notes that make people want to read more of your stuff.
That means:
– Share a micro-insight from your latest post and link to it
– Restack writers in your niche (the algorithm sees audience overlap and shows your work to their readers)
– Show up consistently so the algorithm understands your voice and who to show it to
✓ Takeaway:
Write one Note per day that teases your best insight and links back to your newsletter. The algorithm rewards subscriptions, not just likes.
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Sam Haycock – Free downloads are ruining your funnel (here’s the fix) 🩹
Sam dropped a counterintuitive play that’s been validated by marketers spending $10K/day on ads: free lead magnets don’t convert.
People who download free opt-ins have a lifetime value of $0. They ghost your emails, ignore your offers, and never pull out their credit card.
But charge $1–$10 for the same lead magnet and suddenly they become repeat buyers.
Here’s why: Buyers are buyers. Non-buyers are non-buyers.
How you can use this:
Take whatever you were planning to give away for free (a guide, a template, a mini-course) and charge $1–$10 for it on Gumroad.
Then:
– Run cold traffic straight to the purchase page (no opt-in form, no nurture sequence)
– Upsell your main offer immediately after purchase (their card is already out, trust is highest)
– Email only the people who paid—they’re 10× more likely to buy your $297 offer than your 5,000-person freebie list
You’re not just filtering out tire-kickers but also building a list of proven buyers from Day 1.
✓ Takeaway:
Charge $1–$10 for your next lead magnet and watch your backend conversion rates 10× overnight.
Finn Tropy – How I Used AI to Find the Hidden Behaviors That Predict Which Readers Will Buy
Finn pulled 69,522 Substack events and 1,244 Gumroad transactions into a database, ran it through AI, and found something most creators completely miss: link clicks predict purchases 4.5× better than opens, comments, or total engagement.
88.9% of purchasers clicked at least one link before buying, compared to just 15.6% of non-purchasers.
Finn also discovered three buyer personas based on actual behavior:
The Quick Buyer (47%): Sees your product, clicks, buys within 24 hours. Median time from click to purchase: 0 hours.
The Considered Buyer (30%): Reads multiple posts, clicks multiple links, waits 25–41 days, then buys. Higher price points ($41–$79+).
The Research Buyer (23%): Consumes 5+ posts, clicks 3+ links, often comments, buys after deep engagement.
How you can use this:
Stop optimizing for email opens. Start tracking who clicks your links.
– Move your CTAs earlier in your posts (Quick Buyers decide fast)
– Write product guides and “how-to” walkthroughs (they convert 3× better than regular posts)
– Send a follow-up email sequence to everyone who clicks a product link but doesn’t buy
If someone clicks your link, they’re signaling “I’m curious.” Your job is to close the loop.
✓ Takeaway:
Add UTM parameters to every product link, track who clicks, and follow up with link-clickers who didn’t convert; they’re your highest-intent audience.
Marco Quilico – Make your writing pop: 6 rhetorical schemas that instantly add rhythm, energy, and flow
Marco dropped a simple truth most writers miss: good writers don’t just “feel” rhythm, they use repeatable structures.
He calls them rhetorical schemas (things like alliteration, anaphora, tricolon), and once you see them, you can’t unsee them.
Take tricolon: three rising beats that make your point feel complete.
Example: “Clear writing builds trust. Clear writing builds authority. Clear writing builds businesses.”
How you can use this:
When a sentence feels flat or a paragraph drags, you’re probably missing rhythm.
That’s when you reach for a schema. Repeat the first word of three sentences to build momentum. Place two opposites side-by-side to sharpen your point. Use three rising beats to make your idea feel complete.
Most creators write by instinct and hope it lands. You can write with tools that make it land.
✓ Takeaway:
Learn the six rhetorical schemas Marco breaks down and use one in your next Note or email, your writing will instantly feel more alive.
BONUS: Best Newsletter Branding of 2025:
Alright, it’s time.
I’m officially handing out the Timo Mason🤠Award for Newsletter Name + Design of 2025
The competition was fierce. Hundreds of newsletters and thousands of logos.
But there was one clear winner.
One newsletter that looked at branding conventions, laughed in their face, and said “what if we just… made a tomato with wheels?”
The award goes to…
Automato by Jose Antonio Morales.
This newsletter is about automation and the logo is a giant tomato with a windshield and four wheels rolling down a city street like it pays taxes.
It has a stem on top, alloy wheels, and looks like it gets 30 miles to the gallon.
This is the single most unhinged branding decision I’ve seen all year and I respect it deeply.
We’re all out here building personal brands, which means we have to find unique ways to stand out in a sea of boring sans-serif logos and “helping entrepreneurs scale” bios.
Jose said “automation + tomato = Automato” and then rendered a photorealistic tomato vehicle with working suspension and called it a day.
That’s branding, baby.
Takeaway
The pattern here is simple: every single strategy in this curation works right now, with the audience you have today.
You don’t need 10,000 subscribers to turn YouTube into an AI consultant. You don’t need a massive list to charge $1 for your lead magnet. You don’t need to wait until 2026 to track link clicks or use rhetorical patterns in your writing.
These aren’t “when I get bigger” strategies. These are “start today and see results this week” strategies.
The creators winning right now aren’t waiting for permission or a bigger audience; they’re leveraging what’s already working and actually applying it.
✓ Your move this week:
Pick one resource from this curation, spend 30 minutes implementing it, and watch the magic happen.
And if you want more curations like this with the best AI writing tools, platform hacks, and creator strategies I find each week.
Subscribe to Write Your Way To Wealth to not miss the next edition of AI Creator Curation
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See ya soon
Timo Mason🤠
Incredible breakdown. Turning YouTube content into AI advisors and tracking link-click behavior highlights how actionable AI insights can immediately optimize both content strategy and monetization.
I talk about the latest AI trends and insights. If you’re interested in practical AI strategies for creators and personal branding, check out my Substack. I’m sure you’ll find it very relevant and relatable.
Love the post idea and looking forward to more editions :) I'm having a very hard time finding new people to follow (Substack, hear me out... sort out your search algorithms haha) so these types of post help a lot!